"Sofia" Fashion Line by Sofia Vergara
&Quot;sofia" Fashion Line by Sofia Vergara
A Closer Look at the TV Star's Affordable Brand for Kmart
The “Sofia” by Sofia Vergara collection includes everything from tops and jackets to skirts, dresses and bottoms. She's also created shoes, fashion jewelry and several handbags, all of which reflect her fiery personality.
The tops are very fitted (think Gloria from “Modern Family”), the dresses are very sexy and a pair of leopard print pumps definitely prove that Vergara had major involvement with the designs.
The best part about her collection for Kmart is the price. Her sassy styles are meant to be totally affordable for every woman, so prices range from $8.99 for a camisole top to $31.99 for a faux leather jacket. Fashion jewelry pieces average around $14.99 and shoes around $24.99.
Clearly, Vergara's goal for her very first fashion line was accessibility. She set out to give women the latest trends without breaking the bank. And, with taglines like “work that confidence” and “work what you got” attached to her brand, Vergara also wanted to give women boost in the self-esteem department, which really is priceless.
It's obvious that a lot of thought and passion went into her fashion debut, so hats off to the Latina bombshell. Muy bueno!
What do you think of Vergara's collection for Kmart? Which styles would you wear?
(Photo Credit: Kmart)